Those who do not have power over the story that dominates their lives, the power to retell it, rethink it, deconstruct it, joke about it, and change it as times change, truly are powerless, because they cannot think new thoughts. —Salman Rushdie THE STORY THAT UPENDED MY PERCEPTIONS AND...

The great director, Steven Spielberg wrote. “The most amazing thing for me is that every single person who sees a movie, not necessarily one of my movies, brings a whole set of unique experiences. Now, through careful manipulation and good storytelling, you can get everybody...

When it comes to communication, the story is everything. Whether it’s selling, leading, managing, teaching or preaching, the power of story is the power of change....